Less Administration, Better Data at Oosterveld Design

Client: Oosterveld Design • Communication agency • Challenge: time-consuming administration and data silos

Debtor management ERP-CRM sync Workflow automation Data quality

The challenge

As a communication agency that builds websites for clients, Oosterveld Design deals with many projects, invoices and client data. Administration was time-consuming and data was spread across two systems: an ERP system for accounting and a CRM for client relationships.

The result? Duplicate entry, inconsistent data and regular manual work to keep everything up to date. Time that could be better spent on creative work for clients.

The core question

"How can we spend less time on administration while also improving data quality?"

Solution 1: Smart debtor management

A weekly automated overview of outstanding invoices, with direct action options.

ERP scan

Filter outstanding

Create overview

Send report

What it delivers

Time savings

No more manual searching

Overview

Clear weekly insight

Faster action

Immediate follow-up possible

Better cash flow

Invoices paid faster

Solution 2: Automatic data synchronisation

Data between ERP and CRM is periodically compared and automatically synchronised.

ERP System

Accounting, invoices, financial data

CRM System

Client data, contacts, projects

How it works

  • Periodic comparison of data between both systems
  • Automatic detection of differences and inconsistencies
  • Smart synchronisation with conflict resolution
  • Reporting of changes for transparency

The impact

Hours saved per week

No more duplicate entry, no more manual comparison of systems.

Consistent data

The same information in both systems, always up to date.

Better insight

Weekly overviews give a grip on the financial situation.

More time for creativity

Focus on the work that matters: building great websites.

Why this works for you too

This approach is not unique to communication agencies. Any business working with multiple systems and losing time to administration can benefit from this:

Want to spend less time on administration too?

Discover how automation can connect your systems and save you time.
The first step is a good conversation about your situation.

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